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NOLEGEIN Journal of Global Marketing
Nolegein - Journal of Global Marketing is focused towards the rapid publication in the following areas of
Global strategic marketing planning
Cross national/cultural consumer decision making and behavior
Global competi... Read More
Nolegein - Journal of Global Marketing is focused towards the rapid publication in the following areas of
Global strategic marketing planning
Cross national/cultural consumer decision making and behavior
Global competitive strategy
Transfer of marketing technology
Global marketing information systems
Global buyer-seller interactions
Global strategic alliances
Advantages and disadvantages of Global Marketing.
Sections covered by this journal are review papers, research papers, interviews, news, companies/ institutions write-ups, short popular articles and case studies.
Close XNolegein - Journal of Global Marketing is focused towards the rapid publication in the following areas of
Global strategic marketing planning
Cross national/cultural consumer decision making and behavior
Global competitive strategy
Transfer of marketing technology
Global marketing information systems
Global buyer-seller interactions
Global strategic alliances
Advantages and disadvantages of Global Marketing.
Sections covered by this journal are review papers, research papers, interviews, news, companies/ institutions write-ups, short popular articles and case studies.